Strategic Market Analysis and Brand Management

CODE: NMP07 DURATION: 3/5 Days

CERTIFICATIONS: CPD

✓ Modern facilities
✓ Course materials and certificate
✓ Accredited international trainers

$ 4,950.00

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Course Overview

Course Outcomes

Key Course Highlights

Who Should Attend

Upcoming Course Dates

Course Overview

The main problem that firms face is how to measure the performance of their brands and how to use such information to build branding strategies that will secure or improve their performance. This course takes delegates through best practices on how to analyse the market which they are in and how to build and maintain a strong brand image while increasing their client base with loyal and satisfied customers

Course Delivery

This course is available in the following formats:

Blended Live

Classroom

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Course Outcomes

Delegates will gain knowledge and skills to:

• Main concepts and theories of brand management

• branding strategies that lead to brand growth and overall success.

• Develop skills in working with modern valuation tools and learn how to apply them to the valuation of projects and companies

• the empirical generalizations that stem from consumers’ purchasing behavior

• Dimensions of market analysis and strategic growth rate

• market penetration and brand management

• Measures of brand performance and tools that assess them

Who Should Attend

This course will benefit anybody that wants to gain in-depth knowledge of market analysis and brand management

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Upcoming Course Dates

Delivery Format: Classroom

Date: 06/12/23

Location: London

$ 4,950.00

Delivery Format: Blended Live

Date: 12/18/22

Location: London

$ 8,950.00